Christmas is Over!

What??? Christmas is over, what are you talking about?

Within a week, expect your traffic to your Christmas store to drop LIKE A STONE.

For us marketers, Christmas is, indeed, nearly over. With about one week left, we're fast running up to the day that even overnight express won't get gifts there in time. If you've just added a shop to the mall with the intention of making most of your money on Christmas sales, you're too late, except for the most desperate of stragglers.

Once you get through the crush of last minute shoppers, or following through on your orders, its already time to begin planning for the NEXT BIG THING.

The things to plan for are obvious: New Year's Day, if you've got a partying store, Valentine's Day if you have a gift store, the list goes on and on throughout the year. Have you made your plans?

Examine your recent performance during this past holiday season and TAKE GOOD NOTES. This information can be very helpful for you to improve and MAXIMIZE next Christmas season.